Forum PELLE PROBLEMI & SOLUZIONI Bridal fashion gets a makeover

Bridal fashion gets a makeover

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pinkggfes , ultimo intervento di
pinkggfes, 2 anni, 11 mesi fa
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    The middle of the year heralds a change of season. This month has been no different, expect that when it comes to Indian fashion and what’s trending, it sure is raining bridal events. Close on the heels of the Amazon India Couture Week, the BMW India Bridal Week and Vogue Wedding Show, Shehnai 2015, a two-day wedding and bridal exposition organised by JW Marriott Chandigarh, rolled out on Saturday.

    The highlight of this exhibition— it promises a hand-picked selection of designer bridal finery, jewellery labels and even décor options— is well-known designer Mandira Wirk. No stranger to Punjab— she’s dressed up many a Punjabi bride— Wirk is all set to unveil her Fall-Winter 2015 collection at a fashion show on Sunday. “Coming to Chandigarh is always special. While I have many buyers from here, it is always good to showcase one’s latest collection,” remarked Wirk. One of the go-to designers for bridal wear, there’s been a change in the way Wirk is now dressing up brides.

    “Today’s new-age bride doesn’t want to get weighed down by excess. Over-embellished outfits and heavy fabrics are no longer preferred. Brides are also looking for longevity in ensembles that work best as separates,” admits the designer whose latest collection will underline that. In the past, her couture collections have never mixed traditional silhouettes with western styling. “Yes, it’s either been a collection of gowns and dresses or a separate collection of lehengas and such. For the first time, I have put together a fusion line,” she explains, adding how everyone has red carpet dressing on their mind. “Bridal wear is no longer about that one lehenga.

    It is also about destination weddings and reception gowns,” she explains. Working on that brief, this Fall-Winter sees the designer roll out structured gowns with emphasis on tonal embroideries and light weight fabrics. Also there is a good use of draping techniques and versatility in garments. “No longer is the bride just sitting in one corner during her wedding festivities.

    There is a lot of mingling around and dancing and her outfit should keep her at ease. This collection also has separates like embroidered structured jackets that can be paired well with a sari, an Anarkali and even palazzos,” says Wirk. The colour palette brings in everything from pastels to quintessential trousseau hues such as shades of wine, midnight blue, emerald and fuchsia. While bridal wear has been an important part of her business, Wirk is among those designers who have been consistent with collaborations on a variety of projects. The one she is extremely excited about will unveil in three months.

    Having tied up with a leading player in premium suiting industry, Wirk is revamping corporate wear for women. “When it comes to corporate wear, so far it’s just been about staid jackets, crisp white shirts and trousers. I am working on new silhouettes that are not just smart to look but practical for long working hours,” says Wirk who is also looking forward to showcasing her line at a show in Hong Kong next month. Before the year closes, she would be opening doors to her new store in the Capital.


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